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Marketing - 815 - Blowout Sale! Save up to 76%


Blowout Sale! Up to 76% off on Marketing at Torrance Winchendon Library. Top brands include imusti, Thames Hudson, CROWN BUSINESS, HACHETTE, CreateSpace Independent Publishing Platform, AMACOM, Amacom, WILEY, Wiley, Twelve, Harriman House, Chairseven Creative, LLC, John Wiley Sons Inc, Brand: Hudson House Publishing, Strategic Positioning Press, & Godin Seth. Hurry! Limited time offers. Offers valid only while supplies last.



Purple Cow: Transform Your Business by Being Remarkable
Purple Cow: Transform Your Business by Being Remarkable
By imusti
In Stock
$22.00
$5.32
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mpn: 1743798, ean: 9780141016405, isbn: 9780141016405,

4.0 out of 5 stars with 46 reviews
You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Apple, Starbucks, Dyson and Pret a Manger have in common? How do they achieve spectacular growth, leaving behind former tried-and-true brands t...


Branding: In Five and a Half Steps
Branding: In Five and a Half Steps
By Thames Hudson
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$50.00
$30.58
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mpn: 9780500518960, ean: 9780500518960, isbn: 0500518963,

4.9 out of 5 stars with 12 reviews
The ultimate step-by-step visual guide to creating a successful brand, using contemporary brand identities as prototypesMichael Johnson is one of the world’s leading graphic designers and brand consultants. His studio, johnson banks, is responsible...


Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success
Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success
By CROWN BUSINESS
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$29.00
$19.10
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ean: 9780451497215, isbn: 9780451497215,

4.4 out of 5 stars with 51 reviews
The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond. It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch ...


Disrupted: My Misadventure in the Start-Up Bubble
Disrupted: My Misadventure in the Start-Up Bubble
By HACHETTE
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$16.00
$9.66
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mpn: 45634335, ean: 9780316306096, isbn: 0316306096,

4.1 out of 5 stars with 9 reviews
An instant New York Times bestseller, Dan Lyons' "hysterical" (Recode) memoir, hailed by the Los Angeles Times as "the best book about Silicon Valley," takes readers inside the maddening world of fad-chasing venture capitalists, sales bros, social cl...


The World's Best Known Marketing Secret: Building Your Business By Referral
The World's Best Known Marketing Secret: Building Your Business By Referral
By CreateSpace Independent Publishing Platform
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$21.95

ean: 9781548435875, isbn: 1548435872,

Hands down. No debate. We all know that word-of-mouth can turn a company, product, or service into a roaring success or a crashing failure. We don't teach business networking in colleges or universities anywhere in the world. This book will teach you...


Combo Prospecting: The Powerful One-Two Punch That Fills Your Pipeline and Wins Sales
Combo Prospecting: The Powerful One-Two Punch That Fills Your Pipeline and Wins Sales
By AMACOM
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$18.95
$10.16
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ean: 9780814439111, isbn: 081443911X,

4.1 out of 5 stars with 46 reviews
Unleash a killer combination of old and new sales strategies. How do you break through to impossible-to-reach executive buyers who are intent on blocking out the noise that confronts them every day? Old-school prospecting tactics or new-school techni...


Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale
Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale
By Amacom
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$24.95
$13.67
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ean: 9780814437117, isbn: 0814437117,

4.4 out of 5 stars with 42 reviews
Stories sell. Great SALES STORIES sell even more. "Sell With a Story is a rich compilation of story techniques that can improve any persuasion process." -Forbes.com "If you're serious about increasing your effectiveness as a communicator and looking ...


Let the Story Do the Work: The Art of Storytelling for Business Success
Let the Story Do the Work: The Art of Storytelling for Business Success
By AMACOM
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ean: 9780814438015, isbn: 9780814438015,

4.9 out of 5 stars with 41 reviews
People forget facts, but they never forget a good story. It sounds so simple: Incorporate a story and people will remember your message. But when you get down to crafting one, there's nothing easy about it. Material for stories surrounds us. Yet few...


Sales EQ: How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal
Sales EQ: How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal
By WILEY
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$27.00
$15.52
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ean: 9781119312574, isbn: 1119312574,

4.0 out of 5 stars with 37 reviews
The New Psychology of SellingThe sales profession is in the midst of a perfect storm. Buyers have more power—more information, more at stake, and more control over the sales process—than any time in history. Technology is bringing disruptive chan...


Marketing For Dummies
Marketing For Dummies
By Wiley
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$26.99
$16.36
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mpn: 9781119365570, ean: 9781119365570, isbn: 1119365570,

4.4 out of 5 stars with 25 reviews
The classic, bestselling marketing guide, updated for the digital eraMarketing For Dummies, 5th Edition is the ultimate handbook for boosting your business. Whether you're a small mom-and-pop shop, a local nonprofit, or a mid-size business looking to...


Storynomics: Story-Driven Marketing in the Post-Advertising World
Storynomics: Story-Driven Marketing in the Post-Advertising World
By Twelve
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$30.00
$16.35
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ean: 9781538727935, isbn: 1538727935,

4.7 out of 5 stars with 19 reviews
Based on the worldwide seminar offered by the legendary story master Robert McKee and Skyword CEO Tom Gerace -- STORYNOMICS translates the lessons of storytelling in business into economic and leadership success. Robert McKee's popular writing worksh...


Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
By Wiley
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$22.00
$10.36
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ean: 9781119431220, isbn: 1119431220,

4.0 out of 5 stars with 59 reviews
Kick off the cycle of success with serious self-promotion that worksBook Yourself Solid is a handbook for self-promotion that translates into results. We tend to think of "busy" as the equivalent of "successful"—but that's not always the case. The ...


What Customers Crave: How to Create Relevant and Memorable Experiences at Every Touchpoint
What Customers Crave: How to Create Relevant and Memorable Experiences at Every Touchpoint
By Amacom
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$25.00
$8.50
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ean: 9780814437810, isbn: 0814437818,

4.8 out of 5 stars with 8 reviews
True Influence Top 25 B2B Must-Read Books of 2017 Selected by Oracle Marketing Cloud as a Top 15 Marketing Book for 2016 LinkedIn Marketing Solutions 25 Must-Read Marketing Books in 2017 Mashable Best New Marketing Books to Read in 2017 Think you kno...


The Choice Factory: 25 behavioural biases that influence what we buy
The Choice Factory: 25 behavioural biases that influence what we buy
By Harriman House
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$19.99
$15.19
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ean: 9780857196095, isbn: 085719609X,

4.7 out of 5 stars with 51 reviews
Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a typical day of decision-making, from trivial food choices to significant work-place moves,...


The Best Little Marketing Plan: A simple workbook for building a great marketing strategy
The Best Little Marketing Plan: A simple workbook for building a great marketing strategy
By Chairseven Creative, LLC
In Stock
$24.00
$23.99

mpn: colour illustrations, ean: 9780996102001, isbn: 0996102000,

Get the book that's quickly becoming the defacto training guide at universities and small business development centers across America! Building a marketing plan can seem like a daunting task for any company, but it doesn't have to be. Professional b...


The Art of Client Service: The Classic Guide, Updated for Today's Marketers and Advertisers
The Art of Client Service: The Classic Guide, Updated for Today's Marketers and Advertisers
By John Wiley Sons Inc
In Stock
$22.00
$12.93
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ean: 9781119227823, isbn: 1119227828,

4.9 out of 5 stars with 10 reviews
A practical guide for providing exceptional client serviceMost advertising and marketing people would claim great client service is an elusive, ephemeral pursuit, not easily characterized by a precise skill set or inventory of responsibilities; this ...


COMPETITIVE POSITIONING: Best Practices for Creating Brand Loyalty
COMPETITIVE POSITIONING: Best Practices for Creating Brand Loyalty
By Brand: Hudson House Publishing
In Stock
$40.00
$26.10
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ean: 9781587769146, isbn: 158776914X,

4.0 out of 5 stars with 10 reviews
It takes healthy brands to succeed in today s chaotic, fast-moving, competitive marketplace. Yet, marketers are confronted with, and their organizations are contributing to, an age of sameness, where products and services are virtually indistinguisha...


Shift Ahead: How the Best Companies Stay Relevant in a Fast-Changing World
Shift Ahead: How the Best Companies Stay Relevant in a Fast-Changing World
By AMACOM
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$27.95
$15.58
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ean: 9780814438336, isbn: 0814438334,

4.1 out of 5 stars with 22 reviews
The future is closer than you think. In a world that's changing faster and more furiously than ever, the ability to shift focus is critical. Why is it that some organizations can continually evolve to meet the times and the marketplace, and others ca...


Crush It with Kindle: Self-Publish Your Books on Kindle and Promote them to Bestseller Status
Crush It with Kindle: Self-Publish Your Books on Kindle and Promote them to Bestseller Status
By Strategic Positioning Press
In Stock
$14.99
$13.91
You Save: 7%

mpn: black & white illustrations, ean: 9780990470205, isbn: 0990470202,

4.3 out of 5 stars with 34 reviews
Did you know you can now become a published author and be selling your book to Amazon’s hundreds of millions of Kindle customers in less than 24 hours? Or that Amazon will pay you an incredible 70% royalty? Or that thanks to Amazon’s free Kindle ...


All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All
All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All
By Godin Seth
In Stock
$16.00
$7.60
You Save: 53%

ean: 9781591845331, isbn: 9781591845331,

4.5 out of 5 stars with 57 reviews
The indispensable classic on marketing by the bestselling author of Tribes and Purple Cow. Legendary business writer Seth Godin has three essential questions for every marketer: “What’s your story?” “Will the people who need to hear this stor...



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